Privacy and transparency

Privacy & Cookies

This page explains how Mr Softy® – Classic Ice Cream Vans handles personal information, cookies and limited advertising measurement for its Australian services.

Effective date: 6 August 2026

Who we are

Mr Softy® – Classic Ice Cream Vans provides ice cream van event services and operates the Mr Softy booking website.

Privacy enquiries can be sent to bookings@mrsofty.com.au or made by telephone on 1800 677638.

Information we collect

When you request or manage a booking, we may collect your name, organisation, email address, telephone number, event location, event details, service preferences, correspondence, invoicing information and payment status.

Our website also uses essential technical information needed for security, form protection, session continuity and reliable operation.

How we use information

  • To respond to enquiries and prepare quotes.
  • To organise events, allocate suitable drivers and provide requested services.
  • To issue invoices, record payments and maintain business records.
  • To prevent misuse, protect the website and resolve technical problems.
  • To measure which Google advertisements lead to enquiries and confirmed bookings, with an Essential only choice available at any time.

Google advertising measurement

Mr Softy provides and advertises services in Australia. For Australian visitors, the website uses limited Google advertising measurement by default to understand which advertisements lead to enquiries and confirmed bookings.

The measurement design may use a Google click identifier, campaign parameters, the page visited, the Mr Softy event reference, booking stage and confirmed booking value. It does not send payment card details to Google and is designed to use advertising interaction identifiers and booking outcomes rather than raw client names, email addresses or telephone numbers.

Advertising personalisation remains disabled. You can choose Essential only below at any time. That choice does not affect your ability to request or manage a booking.

For visitors located in the EEA, United Kingdom or Switzerland, Google advertising storage and user-data consent defaults remain denied unless permission is provided.

Cookies and similar technologies

Essential cookies support secure forms, sessions and core website functions. These are needed for the website to work correctly.

Advertising measurement cookies support campaign attribution for Australian advertising. Your choice is remembered for up to 180 days and can be changed below at any time.

Who we may share information with

We may share information with drivers, contractors and service providers only where reasonably needed to arrange and deliver the service, operate the website, communicate with you, process payments, maintain records or measure advertising with your permission. Service providers may process information in Australia or overseas, subject to their security and privacy arrangements.

Retention and security

We retain information for as long as reasonably needed for bookings, customer service, accounting, legal obligations, dispute resolution, fraud prevention and business administration. We use access controls, protected server areas, backups and other safeguards appropriate to the information we hold.

Access, correction and complaints

You may contact us to request access to personal information we hold about you, ask for a correction, or raise a privacy concern. We may need to verify your identity before providing access or making changes.

Children

The booking form is intended for adults and authorised event organisers. Children should not submit personal information through the booking form without the involvement of a parent, guardian or responsible adult.

Changes to this page

We may update this page when our services, technology or legal requirements change. The effective date above shows when this version commenced.